On the Fly – Insights, Ideas & Inspiration
Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.
Industrial Print Solutions
Decals & Labels

What Decal Material Lasts Longest Outdoors? A Spec-by-Spec Comparison
The longest-lasting outdoor decal is cast vinyl under a UV-stable overlaminate, which 3M rates at 8 years for its standard printed-and-laminated construction. Polyester with a polyester overlaminate runs 5 to 8 years. Polymeric calendered vinyl falls well short of both, and economy monomeric film can be finished inside a year. But the material is only half the answer — orientation, climate, and how the decal fails matter as much as what it's made of.
Decals & Labels
Industrial Print Solutions
Promotional Products

Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table)
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table): Choose kiss-cut labels when they'll be peeled by hand off a backer or fed from a roll or sheet, or when the shape is anything but a plain rectangle. Choose butt-cut when the label is rectangular and volume, speed, and unit cost decide the job. Kiss-cut buys flexibility; butt-cut buys throughput. Everything below is detail on that one rule.
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Around Campus
The California School of Arts and Sciences was looking for items they could send to students along with their acceptance letters.
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Keeping Up With Marketing Strategies
Our goal here at Flywheel is to help provide creative marketing solutions that will make you an office hero! We have so many resources that
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Appealing to the Senses
Seeing, Hearing, Smelling, Tasting, and Touching. We experience the world through our five senses.
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The Patriotic Collection
Celebrate the 4th of July the right way - with patriotic promotional products from Flywheel.
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Summer Marketing
We’re offering all the products you need to supercharge your marketing this summer.
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Marketing Your Online Company Store
Online company stores are becoming increasingly popular, how can you effectively market yours?
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Answering Questions About Company Stores
What Are They? Company stores, sometimes called “swag stores,” are exactly what you might be thinking they are...
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3 Ways Flywheel is Banning Boring Swag
Swag shopping is super important for marketing your business! Swag is all about...
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Custom Headwear
Do you need completely custom headwear to promote your brand? Have you got the idea, but are unsure how to execute it?
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