On the Fly – Insights, Ideas & Inspiration

Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.

All News

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Company Store

What Are the Signs It’s Time to Redesign Your Company Store?

Is your online company store underperforming? Learn the top signs it’s time for a redesign and how a fresh store can boost engagement, reflect your brand, and streamline the user experience.
All
What Are the Signs It’s Time to Redesign Your Company Store?
Company Store

What Are the Fulfillment Options for Online Company Swag Stores?

Planning an online company swag store? Discover the best fulfillment options—on-demand, bulk, hybrid, and more—and learn how Flywheel Brands makes it easy to get your swag where it needs to go.
All
What Are the Fulfillment Options for Online Company Swag Stores?
Company Store

Is Your Business Ready for an Online Company Store?

If you're wondering whether your company is ready for an online company store, this guide will walk you through the signs, benefits, and strategy behind a successful rollout.
All
Is Your Business Ready for an Online Company Store?
Company Store

How Do Online Company Stores Fit Into a Larger Branding Strategy?

In today's fragmented digital landscape, branding is no longer just about a great logo or a catchy slogan. It is about how your business shows up at every touchpoint, from the email signature of your sales team to the welcome kits new hires receive on day one.
All
How Do Online Company Stores Fit Into a Larger Branding Strategy?
Company Store

How Can You Use Employee Feedback to Improve Your Online Company Store Over Time?

An online company store should do more than just house branded merchandise. It should create a smooth, enjoyable experience that serves your employees and reinforces your brand. One of the most effective ways to keep your store relevant and high-performing is by using employee feedback to guide updates and improvements.
All
How Can You Use Employee Feedback to Improve Your Online Company Store Over Time?
Company Store

Can You Offer Seasonal or Limited-Edition Items in Your Online Company Store?

Yes, you can — and you should. Offering seasonal or limited-edition items in your online company store is a smart way to keep your brand exciting, relevant, and connected to both your team and your customers.
All
Can You Offer Seasonal or Limited-Edition Items in Your Online Company Store?
Company Store

How Often Should You Refresh Products in Your Online Company Store?

Keeping your online company store up to date isn’t just a best practice, it is a smart business strategy. Whether you use your store for employee uniforms, branded swag, incentives, or client gifts, regularly refreshing your product lineup helps maintain engagement and keeps your brand top of mind.
All
How Often Should You Refresh Products in Your Online Company Store?
Company Store

How Do You Launch Your First Online Company Store?

‍If you’re wondering how to launch your first online company store, this step-by-step guide will walk you through the process, from planning to launch, to help you create a seamless branded shopping experience for your team.
All
How Do You Launch Your First Online Company Store?
Company Store

What Should You Stock in Your Online Company Store? A Category-by-Category Breakdown

Your online company store isn't just a digital shelf full of swag. It's an extension of your brand, your culture, and your strategy. The best stores feel curated, not crammed.
All
What Should You Stock in Your Online Company Store? A Category-by-Category Breakdown
Company Store

10 Unexpected Ways Companies Are Using Their Online Company Stores

Online company stores aren’t just for uniforms. Discover 10 unique ways businesses are using online company stores to build culture, drive engagement, and solve real challenges.
All
10 Unexpected Ways Companies Are Using Their Online Company Stores
Company Store

Deciphering the Differences: Pop-Up vs. Online Company Store

Not all company stores are created equal. And when it comes to deciding between a pop-up shop and a permanent online company store, the difference isn’t just in timing—it’s in purpose, impact, and strategy.
All
Deciphering the Differences: Pop-Up vs. Online Company Store
Custom Apparel and Headwear

Why Business Hats and Shirts Are the Secret to Everyday Marketing

You’ve probably spent time fine-tuning your website, running paid ads, and crafting your brand’s voice on social media. But there’s one often-overlooked tool in your marketing toolkit that can make a surprising difference.
All
Why Business Hats and Shirts Are the Secret to Everyday Marketing
No results found.

Please try again.

Lets collaborate

Ready to get started with Flywheel?

Button Text