On the Fly – Insights, Ideas & Inspiration
Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.
Industrial Print Solutions
Decals & Labels

What Decal Material Lasts Longest Outdoors? A Spec-by-Spec Comparison
The longest-lasting outdoor decal is cast vinyl under a UV-stable overlaminate, which 3M rates at 8 years for its standard printed-and-laminated construction. Polyester with a polyester overlaminate runs 5 to 8 years. Polymeric calendered vinyl falls well short of both, and economy monomeric film can be finished inside a year. But the material is only half the answer — orientation, climate, and how the decal fails matter as much as what it's made of.
Decals & Labels
Industrial Print Solutions
Promotional Products

Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table)
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table): Choose kiss-cut labels when they'll be peeled by hand off a backer or fed from a roll or sheet, or when the shape is anything but a plain rectangle. Choose butt-cut when the label is rectangular and volume, speed, and unit cost decide the job. Kiss-cut buys flexibility; butt-cut buys throughput. Everything below is detail on that one rule.
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How To Keep Your Business's New Year Resolutions
So you've made your resolution list. Now what?
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Creative Employee Award Ideas to Say Thanks
The people who are on your team, those that fight for the goals...
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5 Ways To Promote Mental Wellness in the Workplace
Your company is in the people business. Your people are at the core of your company, and it’s no secret that mental wellness...
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Your Smart Trade Show Guide - Part Two: Scheduling
We created this guide (or list) to aggregate all the vital trade show to-do's, including budget preparation, defining your objectives and hitting all the right marketing channels.
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Your Smart Trade Show Guide - Part One: Planning
We created this guide to encapsulate all the vital trade show to-do's, including budget preparation, defining your objectives, and hitting all the right marketing channels.
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Top Promo Product Picks For 2018
Promotional products never go out of style. People love free stuff, especially things they can practically use.
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Looking for a smart in-VEST-ment?
If you're used to economical custom apparel brands for your marketing, the idea of swapping out...
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Establish Your Image: How to Build a Rock-Solid Brand Strategy
Do you want potential clients to know exactly who you are as soon as they see your branding? If so...
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A Look Back at PPAI Expo 2018: Hottest & Freshest Picks
There are some promo products that just don’t go out of style. 2018 offered innovative and effective items that boosted marketing...
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Spring Cleaning for your Marketing: Beat stale marketing tactics with these new, trending promotional products
Time to do some inventory! What do your current promotional products say about your company?...
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Say Good-Bye to Boring Custom Apparel: 8 Trendy Styles Your Brand Needs
We hear the groans constantly! Buying apparel for your employees or special marketing campaign can be a huge pain...
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