On the Fly – Insights, Ideas & Inspiration
Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.
Industrial Print Solutions
Decals & Labels

What Decal Material Lasts Longest Outdoors? A Spec-by-Spec Comparison
The longest-lasting outdoor decal is cast vinyl under a UV-stable overlaminate, which 3M rates at 8 years for its standard printed-and-laminated construction. Polyester with a polyester overlaminate runs 5 to 8 years. Polymeric calendered vinyl falls well short of both, and economy monomeric film can be finished inside a year. But the material is only half the answer — orientation, climate, and how the decal fails matter as much as what it's made of.
Decals & Labels
Industrial Print Solutions
Promotional Products

Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table)
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table): Choose kiss-cut labels when they'll be peeled by hand off a backer or fed from a roll or sheet, or when the shape is anything but a plain rectangle. Choose butt-cut when the label is rectangular and volume, speed, and unit cost decide the job. Kiss-cut buys flexibility; butt-cut buys throughput. Everything below is detail on that one rule.
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Promotional Products

Play To Win: Using Toys To Boost Brand Promotion
Toys can be an excellent canvas for company merchandise with a logo, providing a creative and eye-catching way to promote brands.
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Industrial Print Solutions

Crafting Unforgettable and Relevant Brand Swag: Mastering the Art of Company Branding
Coming up with new services and products requires much effort and work. It involves promotion, branding, and launching.
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Marketing & Creative
Building A Brand From Scratch With a Branding and Marketing Company
Creating a brand from scratch can feel like a rollercoaster for startups and small businesses. Think of it like a puzzle; you must combine..
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Marketing & Creative

Swag With Class: Best Etiquettes For Your Corporate Online Store!
Swag from a corporate online store can be a powerful marketing tool for businesses, but it's crucial to do it right. By properly selecting and strategically using the swag items, you can show you care and value your customer's or employee's support.
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Custom Apparel and Headwear

Dress To Impress: Building Team Spirit With An Employee Apparel Store
Are you ready to take your company culture to the next level and amp up your team spirit? If so, we've got just the solution for you
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How to Bring Sustainability Into Swag Distribution
Sustainable swag distribution is the practice of distributing promotional items or merchandise that are eco-friendly, socially ...
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A Sustainable Wardrobe: How To Make 2024 Your Year For Ethical Fashion
Sustainable clothing refers to clothing that is designed, produced, and used in an environmentally and socially responsible way. ...
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Signs & Displays

Curated Events Where Personalized Gifts Can Add A Special Touch
Corporate events are essential to the business world, providing opportunities for companies to connect with customers, employees, and partne
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Promotional Products

How Can Promotional Items Build School Spirit And Community?
Schools play an important role in shaping students' lives and creating a sense of community.
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Marketing & Creative

The Top 5 Corporate Gifting Mistakes to Avoid
An excellent way to strengthen your relationship with your employees clients is to acknowledge their presence and efforts with appropriate gifts.
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Marketing & Creative

What Are Some Current Corporate Swag Trends in 2023?
Are you trying to target your audience with custom-made merch? The first quarter of 2023 is the ideal time to make a fresh start with bulk promotional items with logos for your clients.
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Promotional Products

Online Company Stores: The Future of Corporate Gifting
Gone are the days when companies have to rely on physical stores for all their corporate gifting needs.
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