On the Fly – Insights, Ideas & Inspiration
Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.
Industrial Print Solutions
Decals & Labels
What Decal Material Lasts Longest Outdoors? A Spec-by-Spec Comparison
The longest-lasting outdoor decal is cast vinyl under a UV-stable overlaminate, which 3M rates at 8 years for its standard printed-and-laminated construction. Polyester with a polyester overlaminate runs 5 to 8 years. Polymeric calendered vinyl falls well short of both, and economy monomeric film can be finished inside a year. But the material is only half the answer — orientation, climate, and how the decal fails matter as much as what it's made of.
Decals & Labels
Industrial Print Solutions
Promotional Products
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table)
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table): Choose kiss-cut labels when they'll be peeled by hand off a backer or fed from a roll or sheet, or when the shape is anything but a plain rectangle. Choose butt-cut when the label is rectangular and volume, speed, and unit cost decide the job. Kiss-cut buys flexibility; butt-cut buys throughput. Everything below is detail on that one rule.
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Custom Apparel and Headwear
How Custom Team Apparel Enhances Teamwork
In this competitive environment, organizations strive to find innovative ways
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5 Steps to Launch Your Online Company Store Today
The era of e-commerce has never been better than this. However, it is difficult to rise through the numerous competitions
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Signs & Displays
Using Signs and Displays for Event Marketing
The way you communicate about your event to your target audience may make all the difference.
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Marketing & Creative
Why Personalized Thanksgiving Gifts Are the Best Way to Thank Employees
Thanksgiving is a time of reflection, bringing together the people one loves and cares about, but more importantly, giving thanks.
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Industrial Print Solutions
The Importance of Quality Control in Printing
Creating an image for your audience in the fast-paced business world is important. Whether it's a brochure, a business card, or some other kind of product, the standard of the printed image says much about the business.
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Industrial Print Solutions
How to Choose the Right Printing Service?
Marketing and branding communications of every business highly depend on printing services. According to a recent article
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Top Reasons Your Business Needs an Online Company Store
As a business owner, you are aware of the fact that ‘every second counts.’ While maintaining brand consistency might look like a challenging task initially, an online company store can make the process smooth.
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Promotional Products
Incorporating Promotional Items into Marketing Strategy
Business owners offering a wide range of services and products understand the importance of marketing.
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Custom Apparel and Headwear
Why Does Your Company Need Branded Merchandise?
All of us are quite aware of the competitive business environment - standing apart from the crowd is indeed a challenge.
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What Is the Impact of Corporate Gifting on Brand Perception?
Do you continue to buy from the same brand? This is because of the brand perception you have about a particular business.
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How Can Corporate Company Stores Improve Company Culture?
Corporate company stores are a big factor in improving company culture.
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Custom Apparel and Headwear
Boost Your Brand Presence with Custom Merchandise
In this world of changing trends, it is very important to adapt to these trends
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