On the Fly – Insights, Ideas & Inspiration

Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.

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Company Store
What Are the Fulfillment Options for Online Company Swag Stores?

What Are the Fulfillment Options for Online Company Swag Stores?

Planning an online company swag store? Discover the best fulfillment options—on-demand, bulk, hybrid, and more—and learn how Flywheel Brands makes it easy to get your swag where it needs to go.
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What Are the Fulfillment Options for Online Company Swag Stores?
Company Store
Is Your Business Ready for an Online Company Store?

Is Your Business Ready for an Online Company Store?

If you're wondering whether your company is ready for an online company store, this guide will walk you through the signs, benefits, and strategy behind a successful rollout.
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Is Your Business Ready for an Online Company Store?
Company Store
How Do Online Company Stores Fit Into a Larger Branding Strategy?

How Do Online Company Stores Fit Into a Larger Branding Strategy?

In today's fragmented digital landscape, branding is no longer just about a great logo or a catchy slogan. It is about how your business shows up at every touchpoint, from the email signature of your sales team to the welcome kits new hires receive on day one.
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How Do Online Company Stores Fit Into a Larger Branding Strategy?
Company Store
How Can You Use Employee Feedback to Improve Your Online Company Store Over Time?

How Can You Use Employee Feedback to Improve Your Online Company Store Over Time?

An online company store should do more than just house branded merchandise. It should create a smooth, enjoyable experience that serves your employees and reinforces your brand. One of the most effective ways to keep your store relevant and high-performing is by using employee feedback to guide updates and improvements.
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How Can You Use Employee Feedback to Improve Your Online Company Store Over Time?
Company Store
Can You Offer Seasonal or Limited-Edition Items in Your Online Company Store?

Can You Offer Seasonal or Limited-Edition Items in Your Online Company Store?

Yes, you can — and you should. Offering seasonal or limited-edition items in your online company store is a smart way to keep your brand exciting, relevant, and connected to both your team and your customers.
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Can You Offer Seasonal or Limited-Edition Items in Your Online Company Store?
Company Store
How Often Should You Refresh Products in Your Online Company Store?

How Often Should You Refresh Products in Your Online Company Store?

Keeping your online company store up to date isn’t just a best practice, it is a smart business strategy. Whether you use your store for employee uniforms, branded swag, incentives, or client gifts, regularly refreshing your product lineup helps maintain engagement and keeps your brand top of mind.
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How Often Should You Refresh Products in Your Online Company Store?
Company Store
How Do You Launch Your First Online Company Store?

How Do You Launch Your First Online Company Store?

‍If you’re wondering how to launch your first online company store, this step-by-step guide will walk you through the process, from planning to launch, to help you create a seamless branded shopping experience for your team.
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How Do You Launch Your First Online Company Store?
Company Store
What Should You Stock in Your Online Company Store? A Category-by-Category Breakdown

What Should You Stock in Your Online Company Store? A Category-by-Category Breakdown

Your online company store isn't just a digital shelf full of swag. It's an extension of your brand, your culture, and your strategy. The best stores feel curated, not crammed.
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What Should You Stock in Your Online Company Store? A Category-by-Category Breakdown
Company Store
10 Unexpected Ways Companies Are Using Their Online Company Stores

10 Unexpected Ways Companies Are Using Their Online Company Stores

Online company stores aren’t just for uniforms. Discover 10 unique ways businesses are using online company stores to build culture, drive engagement, and solve real challenges.
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10 Unexpected Ways Companies Are Using Their Online Company Stores
Company Store
Deciphering the Differences: Pop-Up vs. Online Company Store

Deciphering the Differences: Pop-Up vs. Online Company Store

Not all company stores are created equal. And when it comes to deciding between a pop-up shop and a permanent online company store, the difference isn’t just in timing—it’s in purpose, impact, and strategy.
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Deciphering the Differences: Pop-Up vs. Online Company Store
Custom Apparel and Headwear
Why Business Hats and Shirts Are the Secret to Everyday Marketing

Why Business Hats and Shirts Are the Secret to Everyday Marketing

You’ve probably spent time fine-tuning your website, running paid ads, and crafting your brand’s voice on social media. But there’s one often-overlooked tool in your marketing toolkit that can make a surprising difference.
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Why Business Hats and Shirts Are the Secret to Everyday Marketing
Company Store
Online Company Stores Explained: How They Benefit Your Brand

Online Company Stores Explained: How They Benefit Your Brand

Are you looking for branded apparel without the hassle of managing it yourself? Online company stores are a great addition to your business and to your company culture, but many people might not even know what that is.
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Online Company Stores Explained: How They Benefit Your Brand
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