About

Like a flywheel, our talented team also generates momentum. In this case, it's through creative print solutions that advance the mission and support the values of our clients.

Our History

Everyone has a story, and ours started in 1981 in a one-car garage with a vision of supporting the economic growth in Chattanooga. What began as a decal manufacturing company is now a full-service creative marketing agency, supporting the areas digital marketing, print, promotional products, graphics and signs with a one-on-one approach.

Still family-owned and -operated today, our vision remains the same and our passion is relentless in our pursuit to guide the driven and courageous to greatness.

The History of FlyWheel Branfs
Years in Business
37
Brands Served
1000
Decals Printed
26M
Websites Launched
200

Meet Our Team

Jay Simpson
Jay Simpson
President & CEO
jay@flywheelbrands.com

What is your favorite quote?

"Never, never, never give up." - Winston Churchill

What is your role at Flywheel?

Jay is the founder of Flywheel, a company that has evolved since 1981 into the full-service provider it is today. Having been self-employed his entire career, Jay is the true definition of an ambitious entrepreneur.

Jay Simpson

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Bart Simpson
Bart Simpson
VP of Client Development
bart@flywheelbrands.com

What is your favorite quote?

"If you live for people's acceptance, you will die from their rejection." - Lecrae

What is your role at Flywheel?

Bart embodies the definition of having an entrepreneurial spirit, having launched his first legitimate company as a teenager. His passion for business has led him to own and manage several other companies, including C&C Outfitters and Crossfit Rivne in Ukraine.


Bart Simpson

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Matthew Nutt
Matthew Nutt
Client Development Executive
matthew@flywheelbrands.com

What is your favorite quote?

"It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat." - Theodore Roosevelt

What is your role at Flywheel?

Matthew loves a challenge and prefers to always be active, even if just toying with his Rubik's cube while brainstorming at his desk. His prior work as a Senior Leave Specialist for a large insurance company afforded him the valuable experience with corporate culture and logistics which he offers our tight-knit team.

Matthew Nutt

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Serena Lucas
Serena Lucas
Director of Client Success
serena@flywheelbrands.com

What is your favorite quote?

"Be yourself. Everyone else is already taken." - Oscar Wilde

What is your role at Flywheel?

Serena may be all smiles, but she is a focused businesswoman. She began her career in the personal insurance industry, and later became a licensed agent. Seeking a new challenge, she joined the Flywheel team, only to work her way up the ladder to be the leader she is today.

Serena Lucas

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Cory Dodson
Cory Dodson
Client Dev. Specialist
Cory@flywheelbrands.com

Cory Dodson

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Andrew Crowe
Andrew Crowe
Client Dev. Specialist
andrewc@flywheelbrands.com


Andrew Crowe

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Andrew Dann
Andrew Dann
Client Dev. Specialist
andrewd@flywheelbrands.com

Andrew Dann

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Micah Smith
Micah Smith
Client Dev. Specialist
micah@flywheelbrands.com

Micah Smith

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Matt Zumbrun
Matt Zumbrun
Client Dev. Specialist
mattz@flywheelbrands.com


Matt Zumbrun

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Beverly Poteet
Beverly Poteet
Client Success Specialist
beverly@flywheelbrands.com

Beverly Poteet

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Brooks Hale
Brooks Hale
Client Success Specialist
brooks@flywheelbrands.com

What is your favorite quote?

"Continuous effort—not strength or intelligence—is the key to unlocking our potential." - Winston Churchill

What is a guiding principle that you live by?

Being a first rate you, is better than being a second rate anyone else!

What organization or cause do you support?

The Carter Hope Recover Center, which serves recovering adults who are looking to get their life back on track. I help with annual fund-raising campaigns to keep the center programs affordable.

How do you spend your free time?

My favorite thing to do is to grab my pack and hike in the backcountry for 3-4 days at a time. When I have less spare time, I enjoy watching soccer and flying my drone around the Blue Ridge mountains.

Brooks Hale

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Melissa Nanny
Melissa Nanny
Client Success Specialist
melissa@flywheelbrands.com

Melissa Nanny

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Jami King
Jami King
Admin. Support Executive
jami@flywheelbrands.com

What is your favorite quote?

"If you tell the truth, you don't have to remember anything." - Mark Twain

What is your role at Flywheel?

Pragmatism and organization are assets we gain from Jami, who has spent her career becoming the best darn administrative professional we know. From client success support to billing to team-building, Jami always keeps us on-point and energized.

Jami King

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Ashley Ray
Ashley Ray
Administrative Specialist
emily@flywheelbrands.com

Ashley Ray

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Emily Tomas
Emily Tomas
eCommerce Manager
emily@flywheelbrands.com

Emily Tomas

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Julie Shull
Julie Shull
Accounting Manager
julies@flywheelbrands.com


Julie Shull

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Kenny Morgan
Kenny Morgan
Executive Creative Dir.
kenny@flywheelbrands.com

What is your favorite quote?

"The world ain’t all sunshine and rainbows. It’s a very mean and nasty place, and I don’t care how tough you are, it will beat you to your knees and keep you there permanently if you let it. You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard you hit. It’s about how hard you can get hit and keep moving forward; how much you can take and keep moving forward." - Rocky Balboa

What is a guiding principle that you live by?

Approach everything in love.

How do you spend your free time?

You can find our family on any given day exploring nearby trails, taking in a taco (or two), getting a fresh tan at the waterpark, catching a double feature at the drive-in theatre and spending time with the ones we treasure most.

What is your role at Flywheel?

Kenny's been a leader in marketing and creative strategy for more than 10 years, during which time he has served the needs of high-profile brands like Vans, Sony, the NFL, Michelin and Rubbermaid. Although he is driven by his passion for creative services, his heart is with helping people. Kenny brought his love for the outdoors from his home in Tacoma, Washington to Chattanooga, where he can now often be found on an adventure with his wife, Rachel, and son.

Kenny Morgan

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Rachel Morgan
Rachel Morgan
Creative DEV. Manager
rachel@flywheelbrands.com

What is your favorite quote?

"You don’t need a boyfriend, Rachel. Just get a plant." - My dad

What is a guiding principle that you live by?

"I am not saying I need anything. I have learned to be happy with whatever I have." Philippians 4:11

How do you spend your free time?

Baking sweet treats, window shopping, taking nightly walks with my family, practicing yoga and doing the laundry.

What is your role at Flywheel?

Hailing from Dallas, Texas, Rachel has built a career serving various industries like oil and gas, retirement investments, tourism, automotive and property management with her talents in Business Management and Human Resources. Her journey into the creative space began with a leap of faith into Tennessee (seriously, ask her about it.) Today, she serves as the voice of her clients to ensure their creative vision and business goals are achieved. Rachel loves candles and laundry (yes, seriously), and if she's not running a project, you'll probably find her painting the town with her husband and a very special four-year-old, named Ben.

Rachel Morgan

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Our Commitments

FlyWheel Brands' Community Promise

Community

1

Respect all people with whom we interact at all times.

2

Practice the belief that it is better to give than to receive.

3

Take an active role in community development initiatives in order to improve the overall quality of life for everyone.

4

Network with and educate businesses by participating in civic and professional organizations.

We believe in fostering this network to strengthen our bond and to support the prosperity of others. Dedicated to community engagement, our team regularly volunteers for causes that are important to us. It is our promise to:

FlyWheel Brands' Sustainability Promise
1

To minimize the impact of our work on the environment by using recyclables and reusable materials, and by adopting, where possible, renewable energy sources to promote sustainable development.

2

To encourage our team and partners to participate in exemplary environmental activities, and to minimize waste, prevent pollution and use resources efficiently.

3

To protect, preserve and enhance the natural environment of our campus.

4

To contribute to the protection and regeneration of natural resources and ecological systems for continuous and sustainable development.

Within every facet of our work, we actively pursue environmental responsibility for our neighbors and the future of our planet. Our team actively takes part in various initiatives, and believes we are a collective force that can make a difference.

Sustainability