One of the only other debates that we've seen get more heated than the chicken-and-the-egg controversy is whether sales or marketing is more valuable for a company. (Oh, we can already feel the tension building!)
According to our client and friend, Vice President of Sales & Marketing Zach Monroe of Card-Monroe Corp., there is no competition. As someone who manages a team in both areas, he proposes another way to look at the "conflicting" departments as "complimentary" teams. By working together, the two can develop an unbeatable force for success. As their leader, he finds the best way to manage is by serving.
Zach doesn't see greatness as a personal achievement. He sees greatness as how much you lift up the people in your life.
Listen to the episode to hear about how he and his wife are hosting an international athlete who's pursuing their education in the U.S.
When Zach first started in his role, he was assigned a team who, he admits, had members who were more experienced and knowledgable, especially when it comes to marketing for their company's industry. Entering into that position humbly is what has helped him be a better leader. He adopted a "servant leadership" role that's the opposite of the traditional top-down approach. Why did he opt for this?
When it comes to relationships, it can be hard to put into words what that looks like, so Zach helped us with a few ideas that you can implement in the way you lead at work or even with your volunteer organization.
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