On the Fly – Insights, Ideas & Inspiration
Your go-to source for the latest trends, tips, and success stories in branding, promotional products, custom apparel, and print solutions. Whether you're looking for creative marketing ideas, expert insights, or behind-the-scenes looks at our work, we’ve got you covered.
Industrial Print Solutions
Decals & Labels

What Decal Material Lasts Longest Outdoors? A Spec-by-Spec Comparison
The longest-lasting outdoor decal is cast vinyl under a UV-stable overlaminate, which 3M rates at 8 years for its standard printed-and-laminated construction. Polyester with a polyester overlaminate runs 5 to 8 years. Polymeric calendered vinyl falls well short of both, and economy monomeric film can be finished inside a year. But the material is only half the answer — orientation, climate, and how the decal fails matter as much as what it's made of.
Decals & Labels
Industrial Print Solutions
Promotional Products

Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table)
Kiss-Cut vs Butt-Cut Labels: How to Choose (With Spec Table): Choose kiss-cut labels when they'll be peeled by hand off a backer or fed from a roll or sheet, or when the shape is anything but a plain rectangle. Choose butt-cut when the label is rectangular and volume, speed, and unit cost decide the job. Kiss-cut buys flexibility; butt-cut buys throughput. Everything below is detail on that one rule.
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Industrial Print Solutions

Custom Graphic Overlays for Control Panels and Machinery: A Specifier's Guide
If you are responsible for specifying printed components for industrial equipment, control panels, or machinery, graphic overlays are one of those items that rarely get attention until something goes wrong.
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Custom Apparel and Headwear

Branded Workwear for Remote and Hybrid Teams: Why It Still Matters
Branded workwear has always been associated with people who show up somewhere in person. A retail floor, a construction site, a restaurant.
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Company Store

How to Market Your Online Company Store Internally to Drive Adoption
Getting an online company store built and launched is the straightforward part. Getting people to actually use it is where most programs quietly stall.
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Promotional Products

What Makes Promotional Merchandise Worth Keeping?
Not all promotional merchandise is created equal. The best promotional products are the ones people actually keep, use, and see every day.
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Promotional Products

The Best Stanley Cup Alternatives for Corporate Gifting in 2026
Looking beyond Stanley cups? Explore drinkware options built for branding, scale, and everyday use.
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Promotional Products

Eco-Friendly Promotional Products That Actually Get Used (Not Just Gifted)
Eco-friendly promo products often fail for one reason, they get made to be sustainable, not useful. Here’s what actually gets used and keeps your brand visible.
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Promotional Products

How AI is Changing What Employees Expect from Company Swag
AI is reshaping company swag expectations. Employees now want high quality branded merch that feels relevant, useful, and built around their experience.
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Promotional Products

The Promotional Products Buying Guide for First Time HR Managers
A simple guide to promotional products, employee apparel programs, and online company stores for HR teams.
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Promotional Products
Company Store

Company Incentive Program Ideas Using Branded Merch and Online Stores
Boost employee engagement with creative company incentive programs! Discover how branded merchandise and online company stores can motivate your team, reward performance, and strengthen company culture.
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Company Store

Company Apparel Stores for Employees: Branding Control, Buy-In & Scale
Build a scalable company apparel store for employees with custom company apparel, company logo shirts, and company branded merchandise designed for brand control and growth.
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Custom Apparel and Headwear

How to Choose Custom Company Apparel Employees Actually Wear (Shirts & Hats)
A practical guide to company logo shirts and hats that fit, last, and get worn.
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Company Store

How Employee Online Stores Reduce Administrative Burden for HR Teams
When apparel requests pile up, an employee online store reduces admin work and keeps ordering consistent.
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